Healf, a personalised wellbeing platform, has raised a minority investment led by SEMCAP Beauty & Wellness. Participation came from Pentland Ventures, Ami Capital, IRIS, Active Partners, Sequel, Dara5, Claudia Schiffer, Natalia Vodianova Arnault and more than 40 high-performing athletes including Reece James and Trevoh Chalobah.
Founded in 2020, Healf is built around the Four Pillars™ of Wellbeing: Eat, Move, Mind and Sleep. Expert curation, blood biomarkers, wearable technology, practitioner guidance and customer data are combined so that people can discover what works for their own biology and lifestyle. Consumers are no longer simply looking for more wellness products, according to SEMCAP Beauty & Wellness, but for trusted, personalised and intelligent ways to understand what is right for them.
Since 2020, Healf has become one of the United Kingdom's most trusted wellbeing platforms. Annualised revenue has passed £100 million, produced by a team of fewer than 100 people, and the Financial Times' FT1000 rankings recently named Healf the fastest-growing company in Europe.
Backing the business fits SEMCAP Beauty & Wellness' focus on high-growth companies at the intersection of beauty, wellness, health and technology, where brand trust, technology, data and expert guidance come together.
The investment will support the next phase of growth, including continued development of the personalisation platform and international expansion, following a recent launch in Germany, Healf's first market outside the United Kingdom.
Wellness has a decision problem, not a product problem. There's more noise, more opinions and more options than any one person can ever hope to make sense of, which makes finding what works for your own wellbeing more challenging than ever. This investment allows us to build on the trust we've already earned and continue developing a more personalised approach that helps people make better decisions about their health.
The team has built a trusted consumer platform with a clear vision for where personalized wellbeing is heading. They combine strong execution with a deep understanding of the consumer, and that's exactly the kind of high-growth platform we're looking to partner with at SEMCAP Beauty & Wellness.
