← Latest venture news

Zeelo raises £17m Series B led by Blue Earth Capital to scale AI-powered shared transport platform

🔎
Zeelo
🧑
Sam Ryan; Barney Williams
💰
£17m
🌎
London, United Kingdom
Jun 24, 2025

Zeelo, the category-leading Transportation-as-a-Service (TaaS) provider for employers and schools offering mobility as a benefit, today announced the close of its £17m Series B funding round. The round was led by impact investor Blue Earth Capital, with participation from existing investors including Direttissima Growth Partners and Peter Bauer’s family office. The new capital will be used to strengthen Zeelo’s profitable market leadership in the UK and Ireland, accelerate commercial growth in North America, enhance its proprietary routing software and AI-powered transport management platform, and pursue further strategic M&A following the successful acquisition of UK competitor Kura in 2024.

Zeelo provides daily commuter transportation to help reduce employee turnover and cut carbon emissions, leveraging a network of 650+ vetted third-party operator partners with access to over 10,000 vehicles. It is trusted by some of the world’s largest employers and school groups, including Amazon, Barclays, and UPS, and has delivered over 175% year-on-year revenue growth in North America, alongside profitability in its core UK & Ireland market. The company’s AI-powered virtual transportation management workflow, which automates route design, incident management, and customer support, is at the heart of its service – enabling greater operational efficiency, lower cost-to-serve, and a significantly enhanced customer experience. This “human-centric” AI approach ensures technology serves both riders and operations teams without removing the personal touch that defines Zeelo’s high service standards.

In the past year, Zeelo has powered over 7 million rides through its platform, significantly reducing greenhouse gas emissions while maintaining a 98% global customer satisfaction rate. Notably, in the UK, 10% of trips were completed with fully electric vehicles, and the company continues to fully offset emissions for its remaining services. Zeelo acquired competitor Kura in 2024, further strengthening its UK&I leadership position.

Zeelo is redefining the future of shared transportation with a vertically integrated model that combines best-in-class TaaS software, professional fleet partnerships, and virtual operations centres – supporting transit programs for daily commuting, school runs, campus shuttles, corporate events, and peer-to-peer vanpooling. The company continues to invest heavily into the motorcoach industry, partnering with local operators to digitise, optimise, and electrify their offerings.

Zeelo has also bolstered its leadership team in 2025 with the additions of Fraser Cameron as CFO and James Winn as CRO, based out of Zeelo’s Boston office, bringing new capabilities in commercial strategy and mobility partnerships. These additions signal Zeelo’s readiness to scale profitably in North America and continue expanding its services into new markets and customer segments.

Looking ahead, Zeelo will continue to leverage human-centric AI to simplify mobility for its customers, riders, operator partners and drivers. Future plans include deeper industry integrations with autonomous and electric vehicle technology, enhanced self-serve capabilities, and targeted M&A to scale the platform globally.

Our mission is to empower opportunity through sustainable transportation. With this new investment, we’re scaling our impact – delivering inclusive mobility programs that not only reduce CO₂ emissions and car dependency, but also connect people to work and education in areas not served by public transit. Our proprietary tech platform and AI-powered operations are driving incredible ROI for customers, while our team continues to raise the bar for service quality. This capital gives us the resources to further integrate with industry partners, including operators, electric and autonomous vehicle providers, and to strengthen our market presence through focused go-to-market and acquisition strategies.
Sam Ryan, Co-founder & CEO
Our Private Equity team is excited to partner with Zeelo on their mission to decarbonise and democratise access to transportation. Zeelo's ability to shift commuters from cars to shared bus trips and optimise routes delivers significant GHG reduction potential and supports our focus on efficiency gains, whilst their role in accelerating adoption of EVs in the shuttle market aligns well with our electrification theme, an important pillar towards decarbonisation.
Kayode Akinola, Head of Private Equity at Blue Earth Capital
POWERED BY